OUR SEO PACKAGES
Every client has different needs, so all of our SEO packages are bespoke. But whether your a multi-national conglomerate or small business, we work closely with you to discover the metrics that matter most to your business.
With offices in both Surrey (just outside London) and Wolverhampton (West Midlands), we’re perfectly positioned to provide tailor-made strategies for your business, regardless of your location.See more of what we delivered for The Darzi Clothing Co
RESEARCH & ANALYSIS
You can expect the first part of your SEO strategy to comprise a comprehensive research and analysis phase. This is where we’ll find gaps in your search presence for keyword sets, backlinks and technical site issues. Using this information we’re able to outline a strategy to rectify issues that prevent your site from being crawled and indexed.
This work will form the basis of both our technical SEO, content and link acquisition strategy moving forwards.
Once we’ve completed our research & analysis phase, we’ll look to resolve any issues that can technically prevent your site from being found in search engines and limit your organic potential.
This is an incredibly important part of SEO as all of the hard work that goes into writing great content and acquiring links will be for nothing if search engines are unable to crawl your site which means users won’t be able to see it when searching for the products and services that you offer.
Once your website is technically sound, we’ll look to use our keyword research and competitor analysis to formulate a content marketing strategy. This will be aimed at keywords where you have the ability to be competitive and contain key touch points with prospective customers at each stage of the buyer funnel. This is called the consumer cross stitch.
We’ll look to position your business as the only viable option for that consumer, as a result they’ll resonate with your brand through their path to purchase.
Link acquisition is one of the most important ranking factors that can impact your position in search engines. When we have your content aligned to your keyword sets, we’ll look to build relevant high domain authority links organically to make your individual pages more trustworthy.
One of the ways we do this is by writing great content as guest blog posts and added value to high authority and traffic sites in your niche, placing quality links and relevant anchor text to the keywords and phrases we’re looking to target.
One thing many of our clients have in common is that going into SEO, they don’t really understand it, its value, or what it does for their business.
We look to make the reporting process as transparent and user friendly as possible, with live reporting through our dashboard. The data that’s presented will be customised to your businesses goals. We’ll also provide you with both weekly updates and monthly reports with summaries of work completed, as well as future work scheduled, so you’ll have total clarity of the value of your SEO package with us.
Put simply, SEO is one of the most effective and important elements of your digital marketing strategy. It builds retained value for your business, with new potential customers and leads coming in, even if you turned off all other forms of advertising.
SEO itself comprises a mix of technical SEO, off-page SEO and on-page SEO. The combination of these improve your appearance in search engines and their ability to crawl your site. It also shows search engines how relevant your web pages are to the search terms they rank for and provides a measure of trust. Talk to the big kids today, to see how we can enhance your online presence.